KINETIC LIGHTS @ GOOGLE CLOUD NEXT IN LAS VEGAS

For Google Cloud Next ’24 in Las Vegas, KINETIC LIGHTS delivered the immersive CONSTELLATION installation. Featuring Winch M systems paired with Sphere 50 elements, the kinetic setup transformed the keynote arena into a luminous network of floating points of light, inspired by the concepts of connectivity, intelligence, and generative AI.

Suspended above thousands of attendees, the glowing spheres moved in synchronized formations across the vast event space, creating a dynamic visual layer that reinforced the conference’s forward-looking narrative. As Google unveiled more than 200 innovations in AI, cloud infrastructure, and machine learning, CONSTELLATION became a living representation of interconnected data, ideas, and technologies — merging motion, light, and spatial storytelling into one unified experience.

Photos: Google / Jack Morton Worldwide